Aimee P. Fusaro brings twenty five years' experience in creative art and design. She graduated summa cum laude from Clark University with a BA in Studio Art. For thirteen years her art and graphic design was the image of First Night Worcester. Her hand-drawn logo and festive character illustrations sprang up all over Worcester County each holiday season, earning her a Prism Award from First Night International. Aimee's graphic art career is rooted in the tradition of hand drawn sketches and storyboards, yet her experience is current in most leading design and development software. Later achieving the role of Marketing Coordinator for Parkinson Technologies, Aimee was further challenged with being “keeper of the brand” as the in-house graphic designer, trade show booth developer, web developer, and copywriter. Her campaign, “Another great orange is coming to Florida,” led to a great increase in company booth attendance at NPE2012. Aimee also led Parkinson Technologies in becoming the first corporation in the state of Rhode Island to take part in the “Sponsor A Teacher” initiative for Teach for America, in support of STEM education. She owned and operated Clayground Paint your Own Pottery Studio of Worcester, MA from 2014-2019 and now works as a freelance visual artist and illustrator.
Adobe CS (Photoshop, Illustrator, InDesign), HTML, Wix, Wordpress, Blogger, YT Studio
copywriting, tradeshow booth production, illustration, all social media applications
Design, development and upkeep of company website. Design, production and coordination of yearly advertisement campaigns for both print and web. Press release and copy writing as necessary. Design, production and coordination of all print collateral, including all company product datasheets, Powerpoint presentations and wayfinding signage. Coordination of multiple tradeshow booth exhibits of international scope from design to logistics. Daily office tasks including phone call routing, greeting and assisting visitors and clients, maintaining Excel spreadsheets to track departmental budget ledgers. Coordinated sponsorship and charitable outreach projects.
Marketing Coordinator Parkinson Technologies Inc. | Woonsocket, RI
June 2010 - June 2013
Worcester, MA B.A., Studio Art; minor: Art History Summa Cum Laude Intensive coursework in drawing, graphic design, modern and contemporary art history, and art criticism.
Web Designer/Developer Figureseven, Inc. | Fitchburg, MA
January 2006 - June 2010
Concepted, designed and coded websites of local and national scope. Assisted President/CEO in RIA development. Print design and illustration work as needed.
Designed, produced, managed and updated company e-commerce website: outlinesrubberstamp.com. Designed and produced ad campaigns for major trade magazine publication. Designed and coordinated production of full-color 96 page retail catalog. Assisted in marketing campaigns including email campaign, wholesale promotion resources and other such tasks. Assisted managers in daily office tasks and customer service support. Assisted stamp and project designers with illustration and production skills as needed.
Media Designer Outlines Rubber Stamp Company, Inc. | Storrs, CT
March 2004 - January 2006
Web Designer/Graphic Artist Smith & Jones | Worcester, MA
January 2001 - May 2004
Designed, produced and managed various websites of local and international scope. Resourced and outsourced development assistance as needed. Experience in user-centered design and usability testing. Supervised and instructed interns. Assisted Creative Director in design and production of printed material such as advertisements, brochures, etc. Spot illustration when needed. Earned two 2003 Mary T. Holland Merit Awards for company.
Graphic Artist Worcester Publishing, Ltd. | Worcester, MA
June 1999 - November 2000
Conceptualized, designed, and produced ads for Worcester Magazine, WPL’s local alternative newsweekly; Worcester Business Journal, WPL’s local business news journal; and assorted quarterly newsmagazines. Heavy daily interaction with sales and editorial staff. Assisted in overall production of printed material. Supervised and instructed interns.
Graphic Artist First Night Worcester | Worcester, MA
January 1999 - February 2005
Conceptualized, designed, and produced logo/identity system, printed and promotional material (button, program cover, banners, ads, bus sign, etc.).
Second Place (Corporate Identity), 2003 Mary T. Holland Awards.
Best Button Design, 2000 First Night International Prism Award.